Pitching · Communication · Practical startup support · Perth WA

I help founders explain what they do in one sentence.

From waffle to a pitch people get.

I'm Victoria Howe. Pitch coaching, masterclasses and keynotes for founders and startup programs in Perth. I've built a business from the ground up, won a $100k grant and pitched my own ideas, so I know what it takes to be understood fast.

Victoria Howe speaking to a room of people
Clear. Confident. Ready.
Photo: Liz Sonter
Mentoring & masterclasses with
  • Plus Eight
  • City of Perth
  • City of Canning
  • City of Joondalup
  • Innovation Shed
Victoria on stage at a microphone, speaking to a packed, smiling audience
On stage at Barefaced Stories · Northbridge, Perth

Real stories, told on stage. I'll get your audience laughing, thinking and doing something differently the next day.

Book me to speak Photo: Lewis J Martin
Ways to work with me

Pick the room you need me in

I don't do it all for you. I show you how to do it properly, so you can do it again without me.

Speaking

Keynotes and panels that get people talking

Practical, direct and a bit cheeky. Audiences leave with something they can use the next day.

  • Pitching is every conversation
  • Communicating under pressure
  • Leaping before you feel ready
Events, summits, conferences See talks & enquire
Masterclasses & workshops

Pitch masterclasses for sprints and accelerator programs

Hands-on, usually two hours. Founders learn a framework, write their pitch and deliver it live with feedback. Currently running in Plus Eight sprint and accelerator programs, and delivered for Innovation Shed.

Pricing on application Bring me to your program
How I teach pitching

Seven steps from confusing to compelling

The framework from my masterclasses. Most bad pitches aren't bad ideas. They're unclear communication.

  1. Hook

    Start with curiosity. Not your name, not your business name.

  2. Problem

    Make the pain relatable. That's your tension.

  3. Shift

    The "what if there was another way" moment.

  4. Solution

    One sentence, no jargon, easy to repeat.

  5. Proof

    People don't believe ideas. They believe evidence.

  6. Ask

    Say exactly what you want from the room.

  7. Pressure test

    Numbers, competitors, why now. Be ready for the questions.

The test: If I grabbed someone outside the room, could they explain your pitch back to me?
About Victoria

I've been exactly where you are.

Before business, I spent 10 years as a police officer, the last few as a detective. I learned to walk into messy situations and worked out what was actually going on, what mattered and what to do next. It turns out that's exactly what founders need when they pitch.

I've pitched for funding, built a business from scratch, and sat on the other side of the table as a mentor. I'll ask the questions an investor will ask, and tell you when something doesn't make sense.

Warm, but I won't waffle. And neither will you by the end.

  1. Police officer, then detective

    10 years in the police, the last few as a detective. Learning to read people and communicate under pressure.

  2. Founder, South West Snails

    Marketing, sales, pricing and compliance learned first-hand. $100k grant.

  3. Curtin Ignition scholarship

    Accelerator participant, known around the room as "the Snail Lady".

  4. Mentor

    Plus Eight programs with the Cities of Perth, Canning and Joondalup, and an Innovation Shed mentor.

  5. Masterclass facilitator

    Pitch masterclasses in Plus Eight sprint and accelerator programs, starting with Joondalup in 2026, and a pitch masterclass for Innovation Shed.

  6. Speaker and author

    Women in Business Award winner. Contributing author, Purpose and Passion. Writing Take the Leap.

Confusion kills opportunity.

From the masterclass

Your goal is a second meeting.

From the masterclass

You never know who you're talking to.

From the masterclass
What founders say

Less waffle. More clarity.

Victoria helped me realise that I was over-explaining an idea my audience had already understood. I cut my deck from 11 slides to three and started trusting the simplicity of what I had created. It changed how I think about communicating my work.

Carissa Lee

Victoria was super helpful, breaking down what seemed like a really monumental, complex task into easy, actionable steps. One good pitch in the right room could change everything.

Yuri Cartland

Victoria asked the right questions, and we figured out I had left an essential bit out of my pitch — which was me. I'm excited to be connecting better with my voice.

Sarah

Victoria has an innate ability to understand your business quickly and identify immediate actions you can take to improve your story — whether it's a quick elevator pitch or a lengthy investor presentation. My business benefited from implementing her advice.

Toni Plus Eight Sprint program

Thanks so much for your guidance with my pitch and presentation. I felt your warmth and it gave me strength to overcome the nerves.

Nadia

Clear.
Confident.
Ready.

Got a pitch night, a funding round or a program full of founders coming up? Let's talk.

Book a session Speaking & workshop enquiries